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	<title>Fitness Club Consultants</title>
	<link>http://www.fitnessclubconsultants.com</link>
	<description>A USA consulting company that has a mission to increase the retention of health clubs through education and consultation with the club owner and managers</description>
	<lastBuildDate>Tue, 27 Jul 2010 13:09:44 +0000</lastBuildDate>
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		<title>Reaching the Not Yet Fit</title>
		<description><![CDATA[A few times in the last couple of days I have been asked exactly what is it that I wish to change in the fitness industry…. What is it that gets me fired up! I think that my main agenda is to cause club owners in the fitness business to challenge the way they are [...]]]></description>
		<link>http://www.fitnessclubconsultants.com/2010/07/reaching-the-not-yet-fit/</link>
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		<title>How to Drive a Sales-Based Retention Program</title>
		<description><![CDATA[May 7, 2010 1:41 PM Latest From Twitter Thomas Kulp is CMO of Universal Athletic Club, a large multipurpose facility in Lancaster, PA. Kulp&#8217;s club has a member retention rate of 84 percent. He was runner-up in the 2006 John McCarthy Scholarship for IHRSA University. Kulp also is CEO of Fitness Club Consultants, the creator of [...]]]></description>
		<link>http://www.fitnessclubconsultants.com/2010/06/how-to-drive-a-sales-based-retention-program/</link>
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		<title>START! The Mystery Key to the Engine of Success</title>
		<description><![CDATA[Getting to be good can take work. Getting to be GREAT can take forever, but to start the process we need to do just that, START! Many good intentions never get the chance to live because we are afraid to allow it birth. The enemy of many improvements is unfortunately ourselves. Can we move a [...]]]></description>
		<link>http://www.fitnessclubconsultants.com/2010/04/start-the-mystery-key-to-the-engine-of-success/</link>
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		<title>Turtle on a Fencepost: Business Management</title>
		<description><![CDATA[Many years ago you started a business and the time you put into it, added up faster than you care to admit.  The clients came and enjoyed your business.  They purchased items, they even may have joined your organization and all seems to be going great. Then suddenly something happens:  A CHANGE.Thinking about the vision [...]]]></description>
		<link>http://www.fitnessclubconsultants.com/2010/01/turtle-on-a-fencepost-business-management/</link>
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		<title>Retention Resolution</title>
		<description><![CDATA[  As we enter into 2010, we need to take time to set our written goals.   We have all read the story of the Harvard Study in 1979, whereas they accessed who had written goals and who did not.   Please read thru the article below to review:   So, Why Do 3% of [...]]]></description>
		<link>http://www.fitnessclubconsultants.com/2010/01/retention-resolution/</link>
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		<title>Resetting Your Marketing Budget</title>
		<description><![CDATA[  When you review your marketing plans and the allocation of the funds needed to run it, where is the majority spent.  Most clubs will have a substantial amount in what could be classified as new member acquisition. Most of the marketing seminars or discussion that I get involved in are all about ways to [...]]]></description>
		<link>http://www.fitnessclubconsultants.com/2009/11/resetting-your-marketing-budget/</link>
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		<title>Club Industry 2009</title>
		<description><![CDATA[Congrats to the staff at the conference! The show was very well organized and a class act through out. The seminars were informative and entertaining and well worth the time and money invested. Fitness Club Consultants delivered two seminars on non dues revenue and the importance of focusing on retention of our current members. Our [...]]]></description>
		<link>http://www.fitnessclubconsultants.com/2009/10/club-industry-2009/</link>
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		<title>Wellness Coaching Article to Share</title>
		<description><![CDATA[Wellness Coaching Opportunities Revealed If you&#8217;ve been training clients one-on-one, in small groups or group exercise classes and are contemplating making the switch to &#8216;wellness coaching,&#8217; meet three diverse ACE-certified fitness professionals trainers whose philosophy on coaching and careers may surprise you. David Bagby A veteran trainer with more than two decades of experience, Bagby [...]]]></description>
		<link>http://www.fitnessclubconsultants.com/2009/09/wellness-coaching-article-to-share/</link>
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		<title>The Healthly Value of a Health Club Membership</title>
		<description><![CDATA[&#160; Some people get it right away and other come to know it.&#160; Some people desire it and search for the way to get it.&#160; Some people look into the future and see the benefits and others look back to the past and say what would be different today if I had it back then. [...]]]></description>
		<link>http://www.fitnessclubconsultants.com/2009/08/the-healthly-value-of-a-health-club-membership/</link>
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		<title>Can You Get Your Members Involved</title>
		<description><![CDATA[One of our greatest themes in Members4ever is &#8220;Success thru Involvement&#8221;. Involved members STAY! Your club needs to become more than a place to exercise. Can you create a social center? Can you become a place that makes and encourages friendships? The fact is that if your members have friends at your club, both types [...]]]></description>
		<link>http://www.fitnessclubconsultants.com/2009/08/can-you-get-your-members-involved/</link>
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